Larry H. Miller Toyota Deepens its Roots in the Community Through Support of Local Tree Recovery Campaign
Larry H. Miller Toyota Boulder and its customers are driving support for the Arbor Day Foundation’s 2017 Boulder Community Tree Recovery program throughout the month of April. The program aims to distribute trees to Boulder residents whose trees have been destroyed by the emerald ash borer (EAB) beetle, an invasive species native to northeastern Asia that infects and kills ash trees. For every new vehicle purchased during the month, the dealership, via its charitable arm Larry H. Miller Charities, will make a $15 donation to the project that is restoring and beautifying the local community one tree at a time.
”We are committed to the legacy of our founder, who believed a successful business has an obligation to enrich lives and serve as a steward to the surrounding community,” said Jarred Black, general manager, Larry H. Miller Toyota Boulder. “Our employees, customers and vendors have roots in the Boulder community, and we all benefit by helping to restore our city’s beauty by replacing lost trees.”
The Arbor Day Foundation will distribute and plant up to 329 new trees on Earth Day, Saturday, April 22. This initiative, which is free of charge to Boulder residents, will help to replace trees damaged and destroyed by the EAB beetle. The urban forestry division of the City of Boulder Parks and Recreation Division discovered the Colorado EAB infestation in September 2013.
“The Arbor Day Foundation is pleased to partner with Larry H. Miller Toyota Boulder to help heal the Boulder community from the devastation of emerald ash borer,” said Dan Lambe, president, Arbor Day Foundation. “Because of the generosity of our national and local sponsors, the Community Tree Recovery program will help area residents begin to replace more than 78,000 affected trees and shape the landscape that will be the Boulder of tomorrow.”
Larry H. Miller Toyota is active throughout the year in the Boulder community. Every April, the dealership pays tribute to its founder, the late Larry H. Miller, on his birthday, by participating in a community service project. In 2016, employees volunteered with There With Care, a local non-profit whose mission is to provide a wide range of thoughtful and fundamental services to children and families during the critical phase of a medical crisis. Since 1984, the dealership has supported the local community with charitable donations to organizations such as ELPASO (Engaged Latino Parents Advancing School Outcomes), Muscular Dystrophy Association, Second Wind Fund of Boulder County, Via Mobility Services, Boulder Asian Pacific Alliance, Autism Society of Boulder County, and together with Toyota, has been a proud partner in the Elephant Passage at the Denver Zoo.